Archive for June, 2008

Kelsey Ruger’s presentation on some of the things that you can track and measure in a social media campaign. From the Pop Labs SEM Workshop

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Using email addresses to identify people has a problem – email addresses can be used to send, not receive. With the rise of blogs and social networks, millions of people are using URLs to refer to themselves and others. The Social Graph API indexes these sites and their connections, enabling this [...]

Find out what types of advertising make the most sense and options for how you can participate in the social network advertising ecosystem. Sourabh Niyogi, co-founder and VP of Engineering at Social Media Networks, will describe his experiences over the past year in how successful applications are growing, monetizing and measuring [...]

SAN DIEGO – Massachusetts, which just passed a $1-billion life sciences bill to invest in high-tech infrastructure and research and development over the next 10 years, is in the best position of any state to achieve high-quality economic growth thanks to its vast array of technology and science assets, a new Milken Institute study shows.
Massachusetts [...]